Pave the way to be a clear-cut YES for your right-fit clients
Click-worthy Copywriting for Websites, Sales Pages, and Email Funnels
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After 12-hour workdays and years of being a one-woman-show, you’re ready for an online presence worthy of all the hours you’ve poured into your business. You know you’ve reached a stage in your business where trying to navigate it all isn’t propelling you toward your next-level goals. Not to mention how quickly this can lead to major burnout.
Here comes a plot twist.
By spending less time trying to tackle it all you’ll see more results than ever before.
That’s where we come in.
With expert copy that’s equal parts strategy and creativity, you’ll connect with your audience in a is-she-in-my-head? type of way. You’ll have on-brand messaging that feels like you could have written it...only better. And you’ll convert visitors into loyal customers...at a rate that will have you wondering why you didn’t invest in yourself sooner.
RETAINER PROJECTS
Email Funnels
SALES PAGE COPY
WEBSITE COPY
You’re in your leveling-up era, you deserve copy that flaunts it.
Build an Undeniable Connection, Increase Your Conversions, Create the Impact You’re Here to Make
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You’re ready to feel confident in your online presence with a website that brings in leads like a well-oiled machine
03
You want a website that does the heavy lifting and establishes trust so when you get on the sales call your soon-to-be-clients are already reaching for their credit card
02
You’re at a point where sharing your website turns your stomach into knots because you know it no longer represents your beloved brand
01
This service is for you if:
Your business has grown by leaps and bounds – it’s time for a website that flaunts it. You deserve an online presence that makes someone feel welcomed, seen, and understood. A website that showcases all of your genius. A website where every word is strategically placed to drive results.
We’re not just writing clever words on a page. Your copy is backed by research and strategy to meet your audience where they’re at. We’ll harness the power of connection to turn your website readers into loyal customers morning, noon, and night.
WEBSITE COPY
Investment starting at: $3,200 (for a five page website)
- 60 minute deep-dive strategy call
- Keyword research and keyword mapping
- Clear, compelling website copy
- Copy mapping to impress your web designer
- Unlimited edits
What’s included
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You want an expert copywriter in your corner who understands how to craft sales copy that converts, so you don’t waste your time or money on subpar results
03
You want to maximize your conversion rates with research-backed copy that makes your offer feel like a no-brainer
02
You’ve beta-tested your new offer, program, or digital product and are ready to launch it out into the world
01
This service is for you if:
We hate to break it to you but unless you have someone who understands buyer psychology in your sales page corner, you’re leaving cold hard cash on the table. You deserve best-in-class copy to swat down any buyer objections and clearly convey the transformation you provide.
Through methodical research and well-placed persuasive techniques, you’ll have a sales page that expertly speaks to your customer’s desires. And leads them to understand why you’re the no-brainer solution to their relentless problem.
And there won’t be an ounce of salesy, slimy, fear-based copy here. Just high-impact messaging that does the selling for you.
SALES PAGE COPY
Investment starting at: $2,600
- 60 minute deep-dive strategy call
- Three voice of customer research calls
- Clear, compelling, research-drive sales page copy
- Copy mapping to assist your web designer
- Unlimited edits
What’s included
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You understand the importance of not only nurturing your audience but making your offer feel irresistible
03
You want lasered-in messaging that makes your hard-earned reader feel seen and understood
02
You’re ready to deliver read-every-word-worthy emails that showcase the value of your offer
01
This service is for you if:
The best part about a compelling email sequence loaded with strategy? You’ll establish trust and credibility with your hard-earned subscribers. You’ll create an undeniable connection. And you’ll pave the way to be a clear-cut YES.
Whether it’s a welcome sequence, evergreen sequence, sales sequence, or craft-something-special sequence, we’ll deliver words with razer-sharp focus to have your reader jumping on your fan girl bandwagon. We’ll save them a seat right next to us.
EMAIL SEQUENCE COPY
Investment starting at: $1,800 (one sequence 7-10 emails)
- 60 minute deep-dive strategy call
- Up to three voice of customer calls if needed
- Clear, compelling, click-worthy funnel copy
- Two options for subject lines and preview text (for A/B testing)
- Unlimited edits
- *ADD ON: Implementation in your email marketing system
What’s included
Explore our retainer services
Let’s make our partnership official & lock in your business growth
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You want to increase the size of your email list with new, can’t-resist freebies every quarter
03
You want to maximize the ROI of your business’ emails with anecdotal copy that builds trust and has your readers reaching for their credit cards
02
You’re ready to hand off your newsletters to a team that understands how to speak to your audience
01
This service is for you if:
You’ve worked too hard on your business to not have personality-packed, in-your-tone, can’t-stop-reading, consistent newsletters. We’ll zero in on what to say and how to say it, with a heavy dose of storytelling. So you can be a go-to favorite in your reader’s inbox.
And, while most entrepreneurs focus on one-and-done email funnels, you’ll be ahead of the game with a new freebie and freebie delivery sequence every. single. quarter. Because around here, we’re not only focusing on nurturing your audience but steadily growing your audience, too.
EMAIL MARKETING RETAINER
Investment starting at: $1000/month for 2 newsletters per month + all other deliverables
- Monthly or quarterly strategy meeting to plan out your content
- Custom newsletter packages to include your desired amount of emails
- 1 new opt-in freebie per quarter and the email funnel to go with it
- Monthly data report with key takeaways & opportunities
- Unlimited access to the team in your dedicated Slack channel
What’s included
Let’s Get Started
We only accept a limited amount of projects per quarter, we recommend reaching out to us as soon as you have a project date in mind to secure your spot.
STEP FIVE
STEP FOUR
STEP THREE
STEP TWO
Let’s get on a call to see if we’re the right fit for each other–we’ll dig into your business needs and learn how we can help increase your impact, authority, and sales. So we can smash those sky-high goals you’ve been journaling about.
Vibe Check
STEP ONE
STEP FIVE
STEP FOUR
STEP THREE
We’ll create a custom proposal for you to explore. Then, if you’re on board, keep a look out in your inbox for your welcome packet, contract, and customized payment process. We’re big fans of making every step feel seamless around here.
The Details
STEP TWO
STEP ONE
STEP FIVE
STEP FOUR
Once we’re ready to roll, you’ll get a questionnaire and we’ll schedule our strategy session. Then our team gets to work charting a path to make sure every inch of your copy and email marketing is working to maximize your profits. Without costing you more of your time.
Research & Strategy
STEP THREE
STEP TWO
STEP ONE
STEP FIVE
With an A+ blueprint in our corner, our team gets cracking on creating strategy-backed copy, on-brand design, and seamless tech implementation within Klaviyo. The end result? Email marketing for your business that has your right-fit client reaching for their credit card. While making your well-loved brand shine.
Flow Creation
STEP FOUR
STEP THREE
STEP TWO
STEP ONE
The power of laser-targeted, clear, compelling email marketing for your business creates undeniable results. It’s the reason most of our clients stick around for ongoing email marketing support. And we’re honored to be your marketing partner so you can increase your impact and boost sales month after month.
Ongoing Support
STEP FIVE
STEP FOUR
STEP THREE
STEP TWO
STEP ONE
-Alaine Jacobs
“I knew I needed help with the copy on my website and my newsletter welcome sequence. I was having a hard time expressing in writing what I wanted to say and I was confused about how to explain my services. Molly was so helpful! We were able to target my audience and she even gave me advice on how to display the new copy on my website. And I love my newsletter welcome sequence!”
“After working with Molly, my website copy speaks directly to my audience!”
-Kimi Jevic
“Molly took the time to get to know me, my goals, my why, and my business’ mission to come up with the most authentic website copy. I truly felt seen in the process. I even had people who have known me for years (and know me well) say that my website copy sounds just like me. If you’re looking for badass, killer copy – hire Molly.”
“It’s more than just ‘writing and coming up with words’ for Molly.”
–Alaine Jacobs
“My website copy speaks directly my target audience. Molly even went the extra mile by giving me advice for how to display it on my website as well. And I love my newsletter welcome sequence! We were able to speak directly to potential clients in a way that was very relatable.”
“Molly is an incredible writer who understands my business and my voice.”
-Michelle Miller
“Because I’m using my creative energy all day, I usually don’t have the capacity for internal copywriting at the end of the day…so then I just don’t do it. Now, I don’t have to worry about what clever story I’m going to tell – Molly does a great job at pulling them out of me!”
“Having a partner that is an expert in email marketing strategy is so helpful. I don’t have to sit around and overthink a subject line for 15 minutes.”
-Lance Breger
“Our newsletters now look and sound more polished and professional. I'm excited to send out each one! I enjoy the creative topics and themes. The way Molly gathers the information and packages it so well is very impressive.”
“Seeing Molly’s email drafts is like waking up on Christmas morning.”
-Amanda Bush
“I adore Molly’s work. Her personality, integrity, skill, and aesthetic. I knew she would be attentive and produce an excellent deliverable and she did NOT disappoint! She gave me tangible action items after our strategy call and gave me the momentum I needed by taking care of actual tasks in just our one hour call – what could she do in a day?!”
“I absolutely trust Molly’s instincts and the quality of her deliverables.”
-Alexis Buchanan
“Molly had great ideas for what to say in my emails and the order that would make the most sense. She also helped me by setting up the workflow. She even backed it up with instructional videos so I know how to manage them moving forward. If you don’t know where to start, Molly will help you get going with confidence and be there for you along the way.”
“Molly knows her stuff and knows how to communicate it well.”
YOU MIGHT BE WONDERING…
Yes they are, to a certain degree. We build our retainer packages to best suit our clients and what we’ve learned works. We can customize how many newsletters we send, blogs we write, and social posts we do. But our packages also feature non-negotiables. We'll never NOT spend time analyzing data in a data report. We'll never NOT meet to talk strategy. We’ll never NOT do keyword research for blogs. We'll never NOT do sequence optimizations for e-commerce.
Because we know these items are critical to the growth of your business.
Molly will always be deeply involved in your projects and retainer support and is always in constant communication with the rest of the team. She's just a Slack message away whenever you need her! The best part? You’ll also have other members of the Acorn team to directly support you, too. You'll have an open line of communication to different members of the team, depending on the scope of your project.
Yep! If you're looking for full-service website or sales page support, just let us know on our call. We partner with mega-talented Showit and Shopify designers to bring your websites to life.
We don't have a minimum contract length for our retainer clients. If we're not the right fit (which goes both ways!), we don't want to have anything get in the way of parting ways with kindness and understanding. PS: Most clients have been with us for years.
We do! Our payments plans can be extended up to six months but you get the best price when you pay in full.
We offer different system recommendations depending on your needs. Once we learn about your brand and email strategy, we'll likely recommend Flodesk or ConvertKit for service providers, or Klaviyo for e-commerce businesses. We're experts in all three.
Not at this time. We will create the strategy, write the content, write the captions, and can even create your graphics. But we do not post for you, manage comments or DMs, or provide data reports. It's our goal in the future to be able to offer full service social media management! But right now, consider us your content production team.
GET STARTED HERE
Let’s bring on those long-term client relationships with the magic of high-impact messaging.
